![]() ![]() ![]() The impact of BookTok is seen in other bookish spaces on the internet, like Bookstagram. The song accompanying the video and snappy categorization of it are almost as significant as the title. (This isn't Tumblr.) On BookTok, the look of a book, the person reading it, and the presentation of it is important. Photos of passages from books don't perform well. To talk books, creators need to adapt to the platform's language of aesthetics and archetypes. ![]() BookTok is a competitive space that gets a ton of views - the hashtag currently has 132.8 billion views and counting. ![]()
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